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Jonathan Silberstein-Loeb

Series featuring Jonathan Silberstein-Loeb

  • Oxford Internet Institute - Lectures and Seminars
# Episode Title Description People Date
1 The Growth of the Corporate Blog: 'Letting go' of Information Control or Maintaining the Official Line? What do companies expect to gain from maintaining an online 'social media' presence? What are the implications of these trends for the development of traditional public relations strategies and business journalism? Jonathan Silberstein-Loeb, Kara Swisher, Simon Hampton, Mark Rogers 09 Nov 2009