Liz McCarthy discusses a range of strategies for maximising the reach and effectiveness of your Facebook page.
Facebook Pages that Work
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Facebook is huge and constantly evolving; everyone seems to be using it for marketing. But it's important to approach it with a strategy, using it to connect and engage with others. Liz McCarthy (Bodleian Libraries) explores not only the basics of Facebook, but also how to make sure your pages work to fit your goals.
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Lunchtime talks delivered during the social media term at Oxford University covering a wide variety of social media topics.
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