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This podcast series records the 3rd annual Begbroke Transfer conference 'Building a Business: Moving Your Product to the Market' at Begbroke Science Park, University of Oxford. Begbroke Science Park is home to a broad range of activities within three inter-related themes: Applied and basic science research; High tech spin-off and start-up companies; Knowledge transfer activities. This series of seminars is held to encourage and support young science based high tech companies from their decision to spin out a research idea to the point at which they take their product to market. These free events, with their emphasis on practically useful advice from industry experts and world-renowned Oxford University academics, are highly regarded.
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| # | Episode Title | Description | People | Date | |
|---|---|---|---|---|---|
| 8 | Creative Commons | Introduction to Building a Business: Moving your Product to the Market | Professor Peter Dobson, Academic Director of Begbroke Science Park, gives an introduction to the Building a Business: Moving your Product to the market conference. | Peter Dobson | 14 Nov 2011 |
| 7 | Creative Commons | Marketing and Business Planning | This session looks at business planning and market intelligence, understanding your market size and your competitors, and determining your USP. | Marc Ventresca | 14 Nov 2011 |
| 6 | Creative Commons | Problem Solving: Issue Analysis and Formulating Strategy | PDFs to accompany 'Problem Solving: Issue Analysis and Formulating Strategy'.Using simple management tools to help you define your strategy, it's time to learn the solution to your real problems. | Loren Griffiths | 14 Nov 2011 |
| 5 | Creative Commons | Making the Most of Your Website | Your website is the public face of your business - does yours need a face lift? We'll show you how to keep your site fresh using all the latest analytical tools available. | Jeremy Anderson | 14 Nov 2011 |
| 4 | Creative Commons | Getting Connected, Finding Partners or Investors | A local support network is one of the most important tools for managing your business and personal interactions. In this session, we'll help you get connected. | Placi O'Neill-Espejo | 14 Nov 2011 |
| 3 | Creative Commons | Networking for Business Growth | Oxford knows you're here - how about the rest of the world? Learn how to expand your networking, using national organisations. | Ian Wenman | 14 Nov 2011 |
| 2 | Social Media | What is social-media, and how can I use it to benefit my business? | Anna Storrs | 14 Nov 2011 | |
| 1 | Creative Commons | Internet Marketing for Hi-Tech firms | PDF slides covering 'An Introduction to Internet Marketing'. | Paul Bhangal | 20 Dec 2011 |