Lady White Lecture 2015: If not you, who? If not now, when?

Caroline Plumb reflects on her time at St John’s College and how it had changed her, giving her the confidence and skills to take the road less travelled and found her own business (FreshMinds, with fellow St John’s alumnus Charlie Osmond). She acknowledges all of us face the challenge of overcoming our fears and expectations of normality, and that for women in particular, pushing aside dutifulness and social expectation is vital if we are to find our path to success.